Nov 2
Nov 2

Dealing with Rejection in Sales

  The following is a transcription from Episode 6 of HireKeep’s YouTube series #PaulTalk. In this series, HireKeep’s founder and CEO, Paul Murskov, answers questions about sales, entrepreneurship, and the current state of the recruiting industry. Today’s topic: Dealing with Rejection as a Salesperson.     Dealing with rejection as a salesperson, as an entrepreneur, as…

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Nov 5
Nov 5

The Best Practices for Email Cadence

  The following is a transcription from Episode 13 of HireKeep’s YouTube series #PaulTalk. In this series HireKeep’s founder and CEO, Paul Murskov, answers questions about sales, entrepreneurship, and the current state of the recruiting industry. Today’s topic: The Best Practices for Email Cadence.     In today’s world of selling, email cadence is one…

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Nov 14
Nov 14

A Scalable Sales Machine

  “Without measurement, there can be no improvement” - David Skok, General Partner at Matrix Partners If you haven't read our previous blog post: Product/Market Fit: Customer Lifetime Value and Customer Acquisition Cost. Check that out to make sure your company has achieved Product/Market Fit and is ready to scale it's sales team. If you’re confident that…
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Oct 34
Oct 34

The First Hurdle to Overcome When Starting a Company

  I often get asked what the first hurdle I faced was when I started HireKeep. In my opinion, the first hurdle I faced, and the first hurdle that many founders face is closing the first sale. And after closing the sale, getting your first dollar. It’s All About Capital The bigger question is: how…
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Oct 29
Oct 29

Product/Market Fit: Customer Lifetime Value and Customer Acquisition Cost

So you've started to notice some of the qualitative indicators of product/market fit that that we mentioned in our previous blog post: Customers are starting to line up to buy your product You're getting featured in the right blogs and news sites New customers are finding you through word of mouth and referrals It's starting…
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Oct 20
Oct 20

Qualitative and Quantitative Indicators of Product and Market Fit

Qualitative Indicators of Product/Market Fit Product/market fit (PMF) is finding a problem that your customers are desperate to solve (market) and creating a solution that perfectly meets their needs (product). It may take many product iterations before you reach PMF, but once you do, everything seems to click.  You can split the life of your…
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